Personal Branding has become a modern industry, and with so much advice being offered sometimes we might just lose sight of that most important attribute: ourselves! Often well meaning advice can be basically suggesting we change our personalities, which we all know is not possible, nor would it be desirable: we are each OK as we are. The Latin root of the word 'education' is 'e-ducato,' which means 'leading out.' So rather than try to be like someone else it is far better to project the best, and most appropriate, version of ourselves, the optimal version of who we are really are inside.
What kind of blogging is right for your personality type? One of the most widely used personality tests is the Jungian model. This test uses four scales of traits—called cognitive learning styles—which the Prelude Character Analysis personality tool has distilled into 16 character types. These types each consist of
- Extraversion (E)/Introversion (I): this scale refers to how people focus their attention and re-energize themselves.
- Sensing (S)/Intuition (N): this scale refers to how people take in information (sequential processing versus “big picture” thinking).
- Thinking (T)/Feeling (F): this scale refers to how people make decisions, objectively (T) or empathetically (F).
- Judging (J)/Perceiving (P): this scale refers to the way people deal with the outside world. Judging types plan and schedule, while perceiving types are more spontaneous.
When someone takes the Prelude Character Analysis Assessment, she or he receives a score for each of these four scales that, when combined, indicate a particular character type. So, someone could be ENFP, INTJ, etc. For example, a person who falls into the INTJ type is apt to be introverted, take a broad view of events, make calculated, logical choices, and prefer to adhere to predetermined plans or schedules.
New film The Bling Ring shows a remarkably different side to Emma Watson to the virtuous Hermione Granger in Harry Potter. So what is the real Emma Watson like? Lets look at her tweets:
Emma is open with people and enjoys the buzz of things happening around her:
May 16 Having the best time in Cannes. Shame I can't get my shoes off . . Thank you team!
She’s happy to share more personal anecdotes and little incidents and shares them readily:
May 15 Just did four interviews in Cannes without realising the nerds I had eaten had made my tongue green.
It doesn’t matter which profession we’re in, or what skills we possess, we all have a personality, and it comes packed with strengths, weaknesses, and everything in between. Exploring our personalities can help us both personally and professionally, so it’s something we should all probably take a little time to do.
“What is necessary to change a person is to change his awareness of himself.”Abraham Maslow
So here are just five reasons why we should all get to know our personalities a little better:
Mariah Carey, American Idol judge and singer is promoting new single #Beautiful and (not uncharacteristically) Mariah is surrounded by intrigue. So what does characterise Mariah?
We can see Mariah is comfortable speaking, openly and unscripted in public and with being the focus of attention. Both clear signs of an Extravert.
She speaks out how she feels about people and things and what they mean to her:
"Miguel is one of my favorite new artists…"
"This business that we all love so much"
"I feel like …"
And she is very people oriented:
The ‘Thinking vs. Feeling’ (T vs. F) dichotomy is an interesting one, as it’s all about how we make decisions. Thinking types (Ts) make decisions with their head: logical, factual, and more direct. Feeling types (Fs) make decisions with their heart: based on their values, feelings of people (including themselves) and emotion. This does however lead to a few very common misconceptions:
The charismatic, enigmatic, introvert
An analysis of Gatsby reveals one of the most charismatic characters but we only truly learn about him as the story unfolds. His charisma shines even before anyone knows or has even met him, enigmatic and difficult to know. In retrospect that author describes him this way: “If personality is an unbroken series of successful gestures, then there was something gorgeous about him, some heightened sensitivity to the promises of life, as if he were related to one of those intricate machines that register earthquakes ten thousand miles away.”
Personal branding has become a key part of personal development. Most of us now have a wide-ranging online presence; Facebook, Twitter, Instagram, a personal website - and these each paint a picture of us as individuals and as professionals.
When building our personal brand it’s important to be authentic, not just because we’ll get found out if we’re not, but because we’re more likely to be happy and successful in areas in which we are strong. Part of our personal brand will be based on our skills and interests. For example, if you work in a technical field, such as a web developer, you might want to be seen socialising and blogging around new technology, programming, security and other web related areas. But all of this only paints half a picture. Our personality shows how we use our skills and interests, how we’re different from others, and maybe most importantly, why we do what we do.
“Where’s my… oh there it is” is a common phrase for the extravert. They say things as they think them and they need to talk through their thoughts to make sense of them. The upside is you’ll know the context, what’s happening, why they think things, how they got to their decisions. The downside is you’ll know and experience all the mind-changes and irrelevances too; like that they momentarily misplaced… something (they never finished that sentence)! If they are extravert ‘N’ they will go through their future ideas and plans, if they are extravert ‘S’ they will take you through the details.
Being an Introvert in an interview doesn’t put you at any sort of disadvantage, but there may be a few areas where you could focus, especially if you’re shy, find it difficult sparking conversation, or just find the interview process daunting. We’ve seen a lot of press lately around Introverts and how they should jump in more, get in with the crowd and generally try and act more ‘Extraverted’, but actually there’s an upside to being a natural ‘listener’ rather than a natural ‘talker’. So here are some key areas which we think highlight the value of being an Introvert in a job interview.